This Magical Makeup Brand Will Excite Your Inner Muggle

Created by identical triplets Erin, Mandy, and Missy, Storybook Cosmetics will have your inner fangirl and makeup geek gasping. Based off of their favorite fantasy tales, these products have been selling out in minutes.

Their most popular item “Wizard Wand” contain a series of five different makeup brushes that were inspired by the Harry Potter series. Who doesn’t want to pretend they have an Elder Wand while applying eyeshadow?

READ ME: Just a few more tweaks and our new Storybook Cosmetics Wizard Wand Brush Set will be in production! Keep your eyes out for a pre-order coming soon! To answer the most often asked question we receive... our products are our own original creations, they are not endorsed by any company or the owners of any other copyrighted works. (Future licensed products excluded). In order to avoid any confusion in this matter, we will not be restocking the first and now "Limited Edition" Wizard wands set. We understand a lot of you will be upset by this news, but know it was not an easy decision that we did not make lightly. Thanks so much for your continued support and we can't wait for the New Year and all of the amazing products we have in store for you! ❤️

See this Instagram photo by @storybookcosmetics * 13.1k likes

These ladies are also in the works to create a series of fantastical eye-shadow palettes. A few eye-shadow names have been announced and include: “Merlin”, “Jinx”, “Potions”, “Charms, Bewitched, & Spellbook”, and “Wizardry & Witchcraft”.

INPUT NEEDED! If we were to release a set of 4 lippies based on the shadows in the Wizardry & Witchcraft palette. Which would you choose? Salem is pretty much a done deal! ❤ (No, this has nothing to do with the black and white swatches earlier)

See this Instagram photo by @storybookcosmetics * 15.5k likes

In 2017 they will also be releasing their Storybook Quill brush which will make it hard not to say “Wingardium Leviosa” while applying your eyeliner. The Storybook Quill will also come with a smudge pot which looks similar to an inkwell.

To make these products even better, they are also all cruelty free! Follow their journey and magical products on their Instagram account.

Sarah Harley is a Hufflepuff living in the NYC area. When she is not talking to random animals or collecting stickers, she is a comedy writer working in television production.