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Watch out, Dogecoin, Tiger King‘s Carole Baskin is getting into the cryptocurrency game with a cat-themed “alt coin.”

Her Big Cat Rescue organization has issued a freshly minted “alt coin,” or a “creator coin,” called $CAT to millions of fans worldwide, which she explained in a press release, “is not a currency for investment, but rather is a purr-ency of our fans to show their love for the cats.”

The coin, described as a “fan token,” will be used to purchase walks at the sanctuary, cat themed merchandise and access to conversations with Baskin and her crew.

Carole Baskin said in the press release, “I’m investigating crypto currencies because I am concerned about the volume of US dollars that are being printed and distributed with nothing to back them up. At this point both the USD and BitCoin are fiat currencies, but at least BitCoin and other ‘alt coins’ have scarcity built in and now there is much more broad adoption of them in our everyday lives. I like the idea of putting the power of money in the hands of the people, rather than banks and governments.”

Rally.io accepts both cryptocurrencies and credit cards, which makes it easy for people to investigate the crypto world for the first time. Baskin continues, “Our fan base is amazing and I just know they will push $CAT to the top of the charts so that others learn about saving big cats from the cruelty of captivity.” Rally.io describes itself as “an open network that enables creators to launch vibrant and independent economies with their communities powered by the ethereum blockchain.” And the Ethereum Blockchain describes itself as “the community-run technology powering the cryptocurrency, ether (ETH) and thousands of decentralized applications.”

Future plans include a big cat metaverse for virtual visits with the cats and each other based on $CAT holder’s possession of the coin and NFTs, which are launching in about two weeks.

The coin is listed on Rally.IO at around $7 but it is not an investment tool.