Carolyn Kruse

Carolyn Kruse

Carolyn Kruse

When our beloved Boston Bruins open this season at home this October 11th vs. Chicago, it will be a monumental night. After all, the team will commemorate a centennial of professional hockey this year. Here we go making history again, as the Boston Bruins celebrate 100 years with 3 new jerseys.

Over the weekend, some of the players helped unveil the hot new swag, honoring the team’s 100th year. This upcoming 100th season will be bedazzled with new merch, new uniforms and a commemorative patch sewn onto the uniforms.

The Bruins Work the Catwalk

Saturday at Logan International Airport the centennial jerseys were showcased by players and models, in the ultimate “runaway” style. A large crowd gathered for the fashion show at Logan’s JetBlue hangar. Adidas worked with the NHL and the Bruins to come up with the centennial uniforms. The goal was to honor the team’s history through their uniforms. And they did exactly that by giving their jerseys a makeover.

Below you will see the 3 jerseys, which embrace a modern throwback feel.  Over the weekend, these jerseys were modeled by Brandon Carlo, Brad Marchand and Milan Lucic. Welcome back Looch! Plus, there will be a special commemorative patch worn on the right shoulder of the uniform to observe this historic season. It’s all party of the milestone mark, as the Boston Bruins celebrate 100 years with 3 new jerseys.


Perhaps taking a cue from Taylor Swift, the Bruins will host 5 “Era Nights” as part of their centennial season festivities. Opening night is October 11, 2023. And the Bs will be ready to roar with their new jerseys and a big celebration before the game. Hey, who doesn’t love a pregame ceremony? This one is set to take place before the puck drops at 7:30, so get their early. Tickets and the new season schedule can be found HERE.

Did you know the Boston Bruins organization was the first U.S.-based NHL club? But, wait, there’s more! It’s also the 3rd overall to hit the 100 year of play mark. The Bruins follow the lead of Toronto, who celebrated a centennial in 2017,  and Montreal  who hit 100 in 2009. And remember, this season follows their record breaking regular season last year. Feeling good yet?


  • The New Home Jersey

    Looch certainly looks more graceful on the ice than the runway. But the new home jersey suits left wing Milan Lucic perfectly, don’t you think? The team’s “centennial gold” color in both the new home and away is a little deeper than the tradition bruins gold.

  • The New Away Jersey

    Boston Bruin’s defenseman Brandon Carlo was called up to rep the new away jersey for this milestone 100th season. You can’t see it from this view but the deep gold has a sparkle to it. There will be a close-up shot below.

  • The Alternative Throwback Jersey

    Never one to be shy, left wing Brad Marchand lit up the runway to show off the team’s new alternative throwback jersey. The “Nose Face Killah” worked the catwalk like a pro. The jersey is said to be inspired by the vintage sweaters from the early days of the team. The club’s firt uniforms were made with brown and gold colors. According to WCVB TV, the alternate jersey “is expected to be worn for select matchups against Original Six teams during the upcoming season.” 

    We know Marshy likes to put on a show on the ice, and clearly he’s taken to the runway.

  • Ready for the close-up?

    Here, you can see more of the details. The new gold shimmer color just pops those spokes.

  • Even Closer

    The boys looking good! And of course, we can too. The new jerseys are available in the Pro Shop. 

  • Models Walk The Runway In the Bruins Centennial Jerseys

    Imagine these cool items in your closet…ready for the next home game. Say yes to the hoodie. And the bag. Oh, I can’t choose.

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